Colour of the Year 2023

Dive into this year's hottest colour with the special XOUXOU palette featuring all our magenta tones.

The Pantone colour of 2023 is bursting with vibrancy and power. It is a shade with roots in the red family with powerful and mighty colours. It is a strong, vibrant red that reveals in pure joy, that encourages experimentation and self-expression, an electrifying, boundless shade that manifests as a standout statement.